Case Study: New Ideas and Solutions
Chicago Children’s Museum

Chicago Children’s Museum

Capture the
imagination of kids

The Chicago Children’s Museum came to us when they wanted fresh ideas for exhibits, programs, and activities that engage children and their parents.

Focusing on the early-childhood target, we led three high-energy ideation sessions with a diverse set of Children’s Museum staff, board members, and early-childhood experts. Through a series of exercises — including role-playing, collage-making, mind-mapping, drawing, model-building, and more — hundreds of ideas emerged.

We examined the world through a pre-schooler’s eyes, and discovered new terrain for the museum to explore. The resulting collection of exhibits, programs, and activities will captivate kids, and build buzz for the institution.